TL;DR
- House of Doge is developing the Such app together with Brag House Holdings, following a merger agreement that targets a public entity in 2026.
- The launch of the Such app is scheduled for the first half of 2026; development began in March 2025 with a 20-person team based in Melbourne.
- The initial version of Such includes a self-custodial wallet, a real-time transaction feed, and Hustles tools for payments and collections using the memecoin.
House of Doge is developing a mobile application called Such focused on Dogecoin payments and commerce. The project is being carried out alongside Brag House Holdings, a Nasdaq-listed company, with which it signed a definitive merger agreement. The resulting entity plans to become a publicly traded company after the transaction closes, which is expected in early 2026.
The Such app is scheduled to launch during the first half of 2026. Development began in March 2025 and is being handled by a 20-person team based in Melbourne, Australia. Technical leadership is led by Timothy Stebbing, the company’s CTO and a director of the Dogecoin Foundation. The infrastructure is built on open-source technology developed by the Foundation.
What Will Such Be Used For?
Such targets end users and combines a self-custodial Dogecoin wallet with native commerce tools. In its initial version, the app allows users to create a wallet, manage DOGE, and access a real-time transaction feed. It also includes a set of tools for merchants and independent sellers under the name Hustles.
The Hustles tools allow users to list products or services, manage payments, and accept the memecoin directly within the app. The design targets individuals, freelancers, and small businesses that sell goods or services directly. The app does not rely on custodial intermediaries for fund management.
The company confirmed that additional features are under development and will be announced in later stages. Ahead of the public launch, the team plans to offer access through a closed beta. Interested users will be able to register to test the app and provide feedback during that phase.
Dogecoin Trades Lower in the Market
The announcement of Such’s development did not trigger significant market moves. At the time of reporting, the memecoin trades near $0.12, down roughly 5% over the past 24 hours. Its market capitalization stands at around $20.8 billion.
The initiative stems from the plans of House of Doge and Brag House Holdings following the signing of the merger agreement. Both companies confirmed that the Such app is part of the products that will form the operational strategy of the combined entity once the corporate process is completed
