TL;DR:
- Cryptocurrencies became the most muted topic on X since the platform launched its snooze feature on April 22.
- Nikita Bier, X’s head of product, attributed the phenomenon to AI-generated spam and InfoFi apps that reward interactions.
- The Fear & Greed index sits at 40 and crypto-related searches have fallen steadily since early 2026.
The crypto sector tops the ranking of muted topics on X since the platform launched its “snooze” feature on April 22, 2026. The tool, available to Premium users, allows them to hide categories of content from the “For You” feed for 24-hour periods. Nikita Bier, X’s head of product, revealed the first ten positions and placed cryptocurrencies above politics, the conflict with Iran, sports, and finance.
Spam Is Drowning Crypto
Bier described the feature as a way for users to “turn the slop up or down,” in direct reference to the flood of low-quality content saturating crypto feeds. The platform had already taken action in January 2026, when it modified its API policies to cut off access to applications that paid users for posting. The goal was to halt the growth of so-called InfoFi apps, which rewarded interactions and ended up flooding feeds with artificial intelligence-generated posts.
Earlier in the year, Bier published —and later deleted— a message in which he noted that visibility problems were largely self-inflicted, arguing that many accounts were squandering their daily reach through excessive posting and low-value replies. The community’s reaction was immediate. Ki Young Ju, founder of CryptoQuant, pushed back against the position and attributed the problem to X’s algorithm being unable to distinguish legitimate accounts from automated spam.
X Tries to Strengthen its Relationship with the Industry
Despite the adverse visibility landscape, X carried out the launch of Smart Cashtags for iPhone users in the United States and Canada. The feature allows users to check real-time price charts for assets such as Bitcoin, Ethereum, and XRP without leaving the app.
On the other hand, the Fear & Greed index hovers around 40 points, within the “neutral” zone, recording a slight recovery from the low of 11 registered the previous month. Google Trends data shows that global interest in cryptocurrency-related terms has fallen steadily since the peak of early 2026, with a trend that deepened in April.
