TL;DR
- Private-sale whales deposited 29.5 billion PUMP tokens (worth $160 million) onto exchanges, triggering a 14% price crash in 24 hours.
- The zero-vesting launch unleashed unlimited sellable supply, sending the token down 32% since July 15 and beneath its $0.004 ICO price.
- Market cap contracted sharply while trading volume spiked as speculators dumped or shorted, cooling the broader memecoin rally.
Private-sale backers of the Pump.fun memecoin ignited a price rout this week, transferring over $160 million worth of PUMP tokens to CEXs. Two whale wallets, named “PUMP Top Fund 1” and “PUMP Top Fund 2”, sold large amounts, causing a quick 14% drop in the token’s price within 24 hours. As PUMP falls below its ICO price, traders are rushing to determine if this sell-off indicates a wider memecoin slowdown.
The $PUMP price has dropped below its private/public sale price of $0.004.
"PUMP Top Fund 1" spent 100M $USDC to buy 25B $PUMP at $0.004 in the private sale.
So far, he has deposited 17B $PUMP($89.5M) to exchanges via #FalconX and still hold 8B $PUMP($29.58M)."PUMP Top Fund… pic.twitter.com/xibWUaCOxz
— Lookonchain (@lookonchain) July 22, 2025
Whale Sell-Off Unleashes Panic
Blockchain analytics firm Lookonchain flagged that Top Fund 1 deposited 17 billion PUMP, acquired for $100 million USDC during the private sale, onto exchanges, netting roughly $90 million. Meanwhile, Top Fund 2 unloaded its entire 12.5 billion-token stash, originally bought for $50 million, generating over $71 million in proceeds.
Although Top Fund 1 still holds tokens valued at nearly $30 million, markets seized on the outflows as proof that early investors are taking profits at breakneck speed.
High Unlock Ratio Exacerbates Pressure
Pump.fun’s launch attracted almost $500 million in 12 minutes, but the token’s zero-vesting model unleashed a flood of freely tradable coins from day one. High unlock percentages usually fuel downward price pressure, and the token has followed suit, plunging 32% since its July 15 launch and hitting a seven-day low near $0.00364.
The swift sell-off from presale participants has left remaining holders nursing unrealized losses, with the token trading below its initial $0.004 listing price. At the time of writing, the token is trading at $0.003759, dropping more than 14% in the last 24 hours.
Market Metrics Plunge Amid Heavy Flows
CoinMarketCap data shows the token’s market capitalization contracting sharply alongside falling prices, while 24-hour trading volume spiked as speculators raced to dump or short the coin. The broader memecoin sector also cooled off, dipping from a July 21 peak of $87 billion to around $82 billion in total market cap. Derivatives volumes for PUMP futures and perpetual contracts soared, reflecting heightened hedging and uncertainty rather than outright bullish conviction.