Immutable New Web3 Mobile-Based Game To Hit Shelves
In a new development, Immutable seems to be planning to bank on the massively popular Eyeball Games’ hit mobile game 8 Ball Pool, which has over a billion downloads and over 10 million daily active players.
👁️ @eyeball_games is committed to Immutable zkEVM
They built 8 Ball Pool which has over 12M daily active users, $100M ARR & hit a Guinness world record for 1B+ downloads. Their game is set to enhance the genre through better gameplay and true digital ownership! pic.twitter.com/1NMfUMlOTN
— Immutable (@Immutable) July 6, 2023
Hoping to repeat its success, the collaboration between the two companies will seek to accelerate the development of Immutable’s blockchain-based title, which gives players full ownership of their digital assets including several other features that come from using blockchain technology.
As per Immutable, the full launch of Eyeball Pool on mobile devices is slated for Q1 2024. It seems Eyeball Pool is the first of a number of games rolling out from the company utilizing the recently announced Immutable zkEVM, which enables creators to tap into smart contracts to incorporate advanced trading and game mechanics.
In a statement, Andrew Sorokovsky, vice president of global business development at Immutable explained,
“Immutable Games Studio is constantly striving to push the boundaries and diversity of web3 games, and the addition of such a popular genre as pool to the Immutable blockchain family is yet another important step toward offering players as much variety as possible.”
Sega Pulls Back from Blockchain Gaming
This comes at a time when, Sega, once one of the most popular voices for GameFi and blockchain-based games has revealed that it is quitting the sector. In an interview with Bloomberg, Shuji Utsumi, Sega’s co-Chief Operating Officer, said that the company is now skeptical about the technology and will be canceling plans to develop its own blockchain games. Utsumi noted,
“We’re looking into whether this technology is really going to take off in this industry, after all. The action in play-to-earn games is boring. What’s the point if games are no fun?”
Gaming studio Sega was once regarded among the staunchest advocates of blockchain gaming. Now, it's pulling back https://t.co/Z8fesHktpA
— Bloomberg (@business) July 6, 2023
Despite the no-so-positive stance, several companies all across the world are tapping the Web3 gaming space to level up user gaming experience with features such as true ownership, player-driven economy, transparency, and enhanced security among others.
As per a recent Dappradar report, Web3 activity increased in June despite regulatory pressure bombarding the digital assets industry. The report found that nearly 2M wallets interacted with dApps daily in June, a 1.4% increase compared to May. While web3 gaming held its position as the top sector with 37% of the market, DeFi closely followed with 35% after growing 14%.