Ethereum (ETH) holds near $4,440 while Aptos (APT) stays around $7.41, both supported by ongoing network development and market activity. BlockDAG takes a different approach by emphasizing a referral-based incentive model. This article compares the three projects’ stated approaches and highlights key differences in how each aims to grow its user base.
According to the project, BlockDAG (BDAG) has raised over $410 million, sold 26.4 billion+ tokens, and reached 312,000+ holders. Project materials also describe multiple pricing batches for its token sale (for example, a quoted “$0.0013” and “$0.03” in different contexts), but such figures are project-reported and do not imply guaranteed outcomes or future performance. This article looks at how Ethereum, Aptos, and BlockDAG differ, including the role referrals may play in BlockDAG’s distribution strategy.
BlockDAG: Referral incentives as a distribution strategy
BlockDAG’s materials describe a reward system intended to encourage participation. The project says its referral program allocates 25% of a purchase amount to the referrer and that a new user may receive a 5% bonus. These rewards are described as being paid in BDAG tokens.
The project attributes its fundraising to this incentive structure during its token sale period. As with other early-stage crypto initiatives, independently verifying participation metrics, fundraising totals, and the long-term impact of incentives can be difficult based solely on public marketing claims.
More broadly, referral programs can increase distribution and user acquisition, but they can also concentrate demand around incentives rather than product usage. Readers should treat any implied growth outcomes as uncertain.

Ethereum and Aptos primarily pursue adoption through applications, developer ecosystems, and technical roadmaps. BlockDAG’s approach, as described by the project, places more emphasis on user-level incentives. These models reflect different trade-offs and may appeal to different audiences.
Ethereum (ETH): Price linked to institutions and Layer 2
Ethereum trades close to $4,440 after recently reaching around $4,550. Market commentary has tied price moves to factors such as ETF-related expectations and ongoing scaling work, including zk-rollups. Ethereum remains a major platform for DeFi activity, NFTs, and Layer 2 networks.
Ethereum does not have a built-in referral reward system. Adoption typically expands through applications, developer activity, and network upgrades rather than direct grassroots incentives tied to onboarding.

Some market participants expect Ethereum to benefit from continued upgrades and institutional interest, but any price outlook remains uncertain and subject to market risk.
Aptos (APT): Strong technology, limited direct incentives
Aptos has traded around $7.41 as of mid-September, with usage tied to ecosystem activity such as gaming initiatives and developer integrations. Its Move language and parallel execution design are intended to improve speed and scalability.
Aptos does not generally position itself around referral-driven rewards. Participation is more closely connected to application growth, ecosystem partnerships, and developer adoption, which can progress unevenly depending on market conditions.
While some commentary frames Aptos as relatively stable compared with other newer networks, that characterization is not a guarantee and depends on broader market conditions and project execution.
Key differences across the three projects
Ethereum and Aptos are largely evaluated through network usage, developer adoption, and roadmap delivery. BlockDAG, based on its published materials, emphasizes referral-based token incentives as a mechanism to encourage distribution and participation.
For readers comparing projects, it can be useful to separate project-reported fundraising or incentive details from independently verifiable network usage and long-term sustainability. Incentives such as commissions or bonuses may influence short-term participation, but they do not determine future price performance.

Project website (for reference): https://blockdag.network
Telegram (for reference): https://t.me/blockDAGnetworkOfficial
This article references a token sale and project-provided marketing incentives. This outlet is not affiliated with the project mentioned. This article is for informational purposes only and does not constitute financial or investment advice.