TL;DR
- Coinbase will match the $1,000 government contribution for Trump Accounts opened for eligible children of its employees, directly supporting a federal savings initiative.
- The program, backed by Donald Trump, offers tax-advantaged investment accounts for children born between 2025 and 2028, with an expanded version for earlier cohorts.
- Crypto assets remain excluded, but Coinbase expressed interest in future Bitcoin-based contributions.
The largest crypto exchange in the United States is strengthening its presence in Washington through employee benefits rather than regulation. Coinbase announced support for Trump Accounts, a federal investment program for children, by matching Treasury contributions for qualifying employee families. The move places the company among major U.S. employers participating in the initiative and reinforces its pro-crypto positioning during an active phase for digital asset policy.
Starting to invest early is more important than ever. @TrumpAccounts is a great move to kick-start financial security + literacy for children.
We're proud to join @POTUS's initiative by matching the $1k from the U.S. Treasury for all eligible children of Coinbase employees.… https://t.co/TSXOhTMHXc
— Brian Armstrong (@brian_armstrong) January 28, 2026
Coinbase Joins The Trump Accounts Initiative
Coinbase CEO Brian Armstrong said on Jan. 28 that the company will match the $1,000 seed deposit provided by the U.S. Treasury for Trump Accounts held by employees’ children. Trump Accounts are structured as long-term savings vehicles with tax advantages, designed to promote early investment habits. Children born between 2025 and 2028 automatically receive the initial government deposit, while a separate allocation offers $250 accounts for up to 25 million children born before 2025.
Armstrong framed the decision as part of Coinbase’s broader commitment to financial access and innovation. He also stated that the company hopes its contribution could eventually be made in Bitcoin, aligning the benefit with Coinbase’s core digital asset business. For now, the firm’s matching follows the existing framework set by federal guidelines.
Trump Accounts And Current Investment Restrictions
Despite Trump’s public support for digital assets, Trump Accounts currently limit investment options to index mutual funds and index exchange-traded funds. Treasury guidance and materials from administrators such as Charles Schwab confirm that direct crypto exposure is excluded. Spot Bitcoin ETFs, Ethereum ETFs, and tokenized assets are not permitted under current rules.
This restriction contrasts with recent developments in U.S. markets, where crypto ETFs are already trading and attracting institutional interest. Industry participants argue that long-term savings accounts could align with assets like Bitcoin, which many investors view as a store of value over extended periods. Coinbase’s public comments keep that debate active without challenging current regulations.
Crypto Firms Support Through Employee Benefits
Coinbase joins a list of major employers backing Trump Accounts, including Uber, Intel, Nvidia, IBM, and Comcast. Robinhood Markets, another firm with crypto exposure, committed to matching $1,000 contributions for eligible employees’ children in December. The participation of crypto-adjacent companies reflects growing corporate engagement with government-backed savings programs.
