TL;DR
- Listing Rules: Binance bans third-party deal brokers, requires direct applications through official channels, and publishes a blacklist naming alleged intermediaries.
- Market Tools: The exchange outlined Alpha, futures, and spot listing criteria, highlighted Alpha features like Pre-TGE, Prime Sale, and TGE events.
- Enforcement: Binance recorded $11.13 billion in 24-hour volume, noted a 28.2% decline, and launched a whistleblower reward program.
Binance has tightened its token listing rules to eliminate unofficial intermediaries and improve transparency across Alpha, futures, and spot listings. The exchange prohibits third-party deal brokers and requires projects to apply through official channels, while publishing a blacklist of alleged fraudulent agents, including BitABC, Central Research, May/Dannie, Andrew Lee, Suki Yang, Fiona Lee, and Kenny Z. Binance also warns it will pursue legal action against those who misrepresent listings publicly.
Binance has released an announcement outlining its listing process and framework, covering the Alpha, futures, and spot markets. Binance emphasizes that projects must submit listing applications directly through official channels, and third-party intermediaries are strictly…
— Wu Blockchain (@WuBlockchain) December 17, 2025
New Listing Standards Aim to Boost Quality
Binance detailed criteria for Alpha, futures, and spot markets to create a structured framework that favors projects with progress, strong teams, and active communities. The Alpha platform offers Pre-TGE, Prime Sale, TGE community events, airdrops, and Booster programs to help early-stage tokens gain momentum. The exchange also uses Launchpool, Megadrop, and HODLer airdrops to increase visibility for qualifying projects and community co-governance voting.
Blacklist, Volume, and Enforcement Signals
Binance published a blacklist naming alleged intermediaries and signaled legal pursuit of those misrepresenting listings. The exchange recorded $11.13 billion in 24-hour trading volume and noted a 28.2% decline over the same period, while supporting 441 listed coins across 1,638 trading pairs. The move aims to deter scams and restore investor confidence through enforcement and transparency. Binance launched a whistleblower reward program to report listing fraud.
Response, Controversy, and Founder Comments
The overhaul follows criticism that rapid listing announcements caused volatility and that some listings favored speculative projects. Founder Changpeng Zhao previously called the process “a bit broken.” High-profile claims included Limitless founder CJ Hetherington alleging demands for 8% of the token supply plus $2 million for listings; Binance initially labeled such posts false and defamatory but later acknowledged some allocation details, prompting debate. Many founders still seek listings widely.
Governance, Monitoring, and Public Oversight
Binance introduced structured due diligence, a monitoring zone for projects that fail reporting or activity requirements, and community co-governance voting that lets users vote on listings and delistings. The exchange aims to add public oversight and reduce manipulation by lengthening the interval between announcement and trading, while emphasizing that allocated tokens are used for marketing, airdrops, and user initiatives rather than direct listing fees, and boost transparency.
