Crypto glossary

Moonshot (100x)

Definition

A moonshot is a long-shot crypto bet, usually a tiny token, bought in the hope that it will multiply many times, such as 100x, despite very poor odds.

The term borrows from the idea of an ambitious, unlikely project. In crypto it refers to buying very small, new or obscure tokens in the hope of catching the rare one that explodes in value, often with targets like 10x, 100x or 1000x. Stories of early buyers turning a few hundred dollars into millions fuel the hunt, especially in memecoin cycles.

Some traders allocate a small part of their portfolio to moonshots, accepting that most will go to zero in exchange for the chance of an outsized win, much like a lottery ticket. Others chase them full-time on launchpads and DEX screeners.

The odds are worse than they look. Survivorship bias means people hear about the winners, not the thousands of tokens that collapsed, and many moonshot candidates are rug pulls, honeypots or insider pumps. Low liquidity also means that paper gains can be impossible to sell. Any position sized as a moonshot should be money the buyer can lose entirely.

Example

A trader puts 200 dollars each into ten new tokens, hoping one becomes a moonshot. Nine fall more than 90% within a month; the tenth rises 30x but has so little liquidity that he can only sell part of it.

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